China Tourism Association organizes Chinese colleges and universities in “China-Japan-Korea Universi

From August 30th to September 1st, the China-Japan-Korea Culture and Tourism Ministerial Conference Supporting Project 2019, sponsored by the Ministry of Culture, Sports, and Tourism, and co-organized by the Korea Tourism Development Agency and the Korea Tourism Association- China-Japan-Korea Tourism Future Generation Forum cum The final of the China-Japan-Korea University (Institute) Student Creative Competition was successfully held in Incheon, South Korea.

The theme of this competition is to promote the common development of tourism in China, Japan, and South Korea, and to conduct policy research, tourism promotion, route planning, and product development around the natural, cultural, art, entertainment, science, and food resources of the three countries. This event strengthened the cooperation between the three countries and promoted the development of tourism in the region. At the same time, it also provided an international exchange platform for future tourism talents in China, Japan and South Korea.

The competition started registration in June and is divided into two stages: the preliminary and the final. As a supporting unit, the Tourism Education Branch of the China Tourism Association is responsible for the promotion, organization and registration of the competitions in the Chinese region, the preliminary evaluation and finals. The tourism education branch released the competition information, which has aroused widespread concern among college students, especially tourism majors. In the preliminary stage, a total of 324 entries from 131 universities across the country were received. The participating teams , in the form of proposals, videos, and posters, thoroughly analyzed the tourism characteristics and current status of China, Japan, and South Korea, fully displayed the tourism resources of the three countries, and actively contributing ideas for the development of tourism culture among the three countries. After the tourism education branch organized expert review, there were 10 participating teams, 30 players were selected as finalists, and another 20 teams from South Korea and Japan, 60 players were in the final competition.

On August 31, the leaders of the Ministry of Culture, Sports and Tourism and the Korea Tourism Development Board attended the opening ceremony and awards ceremony. The leaders of the Korea Tourism Association, China Tourism Association Tourism Education Branch, and Japan Tourism Association participated in the competition as the main judges.

According to the final requirements, the 30 teams are divided into video poster group and proposal group for on-site work publication and defense. The judging panel judged the teams works according to the competition rules, scoring standards and on-site performance, and finally awarded the “Korea Sports Culture Tourism Minister Award”, 3 “Most Excellent Award”, 3 “Excellence Award”, and ““ Encouragement Award ”24 people. The team consists of three students, Sun Haolun from Zhejiang University, Yitao Fan, and Zheng Hanyuan from Zhejiang University of Technology, won the Most Excellent Award for their original video work Hip-Hop the Taste · Food, Chinese, Japanese, and Korean. Won the highest award Korea Minister of Sports, Culture and Tourism Award . The team consisting of three students, Sun Yuan, Luo Yuqian, and Zhang Haoyang from Yanbian University, won the Excellence Award for the original video work A Thousand Mountains and Rivers Always Love: China-Ko rea Tourism Festival Theme Creative Activities . Mr. Fu Jing from Northeast Forestry University won the Guiding Professor Award .

Hyunjun Kim, Chief of the International Tourism Division, Ministry of Culture, Sports and Tourism, Jeongha Park, Head of the International Tourism Division, Korea Tourism Development Agency, and Byungwoong Chung, President of the Korea Tourism Association. The award is given by the winning professor.

Professor Xu Hong, deputy chairman of the Tourism Education Branch of China Tourism Association, and Prof. Takashima Kawashima, president of the Japan Tourism Association, made targeted comments and guidance on the team s work.

During the competition, Korean cultural experience activities, China-Japan-ROK professor exchanges, China-Japan-ROK youth dialogues, and field surveys of Incheon tourism resources were also organized.

Through the success of this event, the Tourism Education Branch of China Tourism Association has accumulated experience in hosting international events, established friendly relations with the Korea Tourism Association and the Japan Tourism Association, and reached a consensus on co-organizing academic exchange activities in the future.

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